The Policy Times in its uniquely transformative initiative to shed light on the new and pioneering innovation and budding start-ups in India brought the “Global Innovator and Startup Series”. In one such series Mr. Akram Hoque, Founder-Editor of The Policy Times interviewed Dr. N Balakrishnan, Founder, Integrated International Holistic Cure Centre, India, one of India’s renowned alternative care or more precisely Ayurveda doctor.
Ayurveda has emerged as one of the most sought-after alternative medical care in India and getting rapidly popular in the world. The market value of Ayurveda in India was INR 300 billion in 2018 Billion and is expanding 16% annually and the market is predicted to expand INR 710.87 billion by 2024. In 2018, around 75% of Indian households used Ayurvedic products against only 67% in 2015. It is a promising field and Dr. Balakrishnan is one of the renowned figures in the field.
Full Interview Link: https://www.youtube.com/watch?v=0Sa0cNfVpfQ&t=407s
Dr. Balakrishnan, your journey has been wide and opposite from an engineer and radio frequency expert today you have become a renowned alternative medical care doctor. You have come up with some extraordinary treatment in Ayurveda. How was the journey?
As an engineer, I used to think human beings are super computers, and if we could go about devising human treatment like servicing computers by aligning opposite elements and making them work in tandem. From a medical point of view, humans have bilateral organs and in Ayurvedic Panchmahabhoot philosophy human body is made up of five basic elements viz. Space, Air, Fire, Water & Earth – akin to nucleotides’ of DNA. At the onset of a disease, the proportion of these five elements could change, and if we could align the elements of both bilateral organs and balance those by making them work in tandem. Thus, I came up with Finger Tip Revolution(FTR) which is a unique method of keeping your fingers of both hands in a particular sequence suited to your constitution and it is different than Reiki or other palm or fingertip treatment. By a comprehensive understanding of nature, divine creator, and human system matrix I could design treatment through mathematical calculation and align the elements of bilateral organs.
Rare diseases are alarmingly increasing in today’s world, especially genetic diseases. Do you have any thoughts on their treatment?
I would go with the thousands of-year-old Ayurvedic Panchmahabhoot philosophy human structure and try to find a treatment by realigning macrocosm and microcosm of the human system matrix.
What are your vision, mission, USP and aim to have a border reach in the Ayurveda sector?
Vision– largest, affordable, safe healthcare system out of India.
Mission– Transform the healthcare space by providing scientific, effective, easy, and affordable care using age-old Ayurveda knowledge for the benefit of mankind.
Aim– is to reach the needy and underprivileged
- Drawing a scientific correlation between existing time-tested Ayurveda concepts and modern science
- Providing easy, natural, and effective cures.
- Immense experience in life-threatening diseases and disabilities
- Quick solutions
What is your plan for your recent product Aquanative?
Recently, I have brought first-of-its-kind water-based bio-film spray Aquanative, with treated herbal water and nano-particles and it is super effective in case of pain, inflammation and provides protection against virus transmission if used within 30 minutes post-vaccination for covid-19 and also effective for other viruses and bacteria for people of any age. The product is ready and our primary market in India but we would also like to have global outreach for this product. We plan to raise 2 crores for initial funding of this product and we aim to capture 1% of the global market(total 50BN) in the next 5 years.
The series was Chaired and Mentored by Dr.P.Sekhar, Chairman Unleashing India, Global Smart City Panel, MTGF.
In his concluding remark Dr. Sekhar brought out an apt comprehensive summary of the current scenario, even today in India Ayurveda is considered alternative medical care but Ayurveda is gaining a steady foothold in the world from Europe to now Middle-East. It is remarkable for Dr. Balakrishnan to venture into the field of engineering to healthcare and medicine. Although Ayurveda time-tested healthcare system it would need a comprehensive and time-appropriate scientific outlook and documentation for it to gain the desired traction. Every claim needs to be validated scientifically for it to gain trust and global acceptance.