The book, Saleswalah, authored by Subhadip Mazumdar and published by Invincible Publishers, helps unlock the sales potential of people at all levels and dissect the insides of the relationship between a customer and a salesperson.
With some amazing and inspiring sales stories from street vendors and his real-life experiences as a successful international salesman, the author has put across effective frameworks to help you understand how real-world sales take place. He points out in his book, that everyone is, in fact, a salesperson trying to convince someone at different points in life.
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Having long-lasting relationships with your customers becomes doubtlessly possible when you look and learn from simple stories of Saleswalahs from the ground. The author has more than 20 years of experience in Enterprise Sales and Delivery and has also been felicitated as the best debut author at Gurgaon Lit Fest 2019 for his first acclaimed book, Orange Sky and Blue Sun.
The book will help you understand the key psychology of sales and explains 11 different types of sales stories that will influence the old and new brain to establish a relation of trust with the customers. It is published in both paperback and ebook format by one of the leading publishing houses, Invincible Publishers.