It has been brought to the Elections Commission’s notice that two Hindi TV serials, Bhabhiji Ghar Par Hai and Tujhse Hai Raabta had showed characters praising the BJP-led government’s schemes. The EC asked the production houses of the two stated serials to get ‘politically influential’ content vetted with them before telecast.
An official said the content telecast was a clear violation of the model election code.
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In an order, Maharashtra’s additional chief electoral official Dilip Shinde said the production houses should get politically influential content checked by election officials before using it in their serials. The TV serials had praised the government’s schemes like Pradhan Mantri Ujjwala Yojana, Swacch Bharat Abhiyan and Pradhan Mantri Mudra Yojana. Shinde said that going by the content, the violation of model code of conduct is evident.
Shinde said “We have asked the production houses to remove the content from the TV serials immediately.”
The officer highlighted that the producer’s explanation affirms the poll official’s opinion that the content aired intends to influence ‘one political party’.
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The office of the chief Electoral Officer served the notice after it received a complaint from the Congress, accusing the two serials of espousing the benefits of schemes run by the Prime Minister Narendra Modi-led government. However, the producers denied allegations of the same, claiming they had no such intention. They also claimed that the government schemes shown were general in nature. The EC has told the producers not to show any such content which may disturb the level playing field of any political party.